Search Friendly

Search Engine Optimization - 10 SEO Steps To Perfection - Part 5

Today im going to touch on the need of regularly updated content on your site.

Google’s algorithms are second to none, and a major sign of this is that google only rewards the best content pages with the higher rankings.

here are a few things to note when marketing your website

• Updating Regularly:Update at least a few times a month, ideally you should be updating daily. although daily might be difficult to manage on product website, try adding a blog to your site and posting news about your products, and remember back to Search engine Optimisation - 10 SEO Steps To Perfection - part 1 where i tak about the importance of SEO Relevant content.
• Spelling and grammar: what’s the point of having keywords on your page if your going to spell them wrong… also google doesn’t see a page that has many errors is more important than one with perfect grammar and spelling
• Paragraphs: Keep your paragraphs in your text short. 4-5 lines, remember google was designed on the basis a web page is like a book, you need a good index on it, good titles and good grammar.
• Lists: are always good to get your point across, and like a book, google sees them as a point of interest
• Sentence length: keep sentences mostly brief (10 words or fewer). Medium-length and long sentences should be sprinkled throughout the text rather than clumped together.
• Contextual relevance: your Text must contain numerous terms related to your keywords, as well as stem variations of the keyword.

The more you update your site, the better the results will be in google!

Search Engine Optimization - 10 SEO Steps To Perfection - Part 4

Today im going to be talking about Website Hosting.

Now you may be thinking, what’s this got to do with Search Engine optimization? it plays a big part in location based searches.

For instance, saying you have a .com and are targeting a US based audience, you want US Hosting, the same applies for a UK Audience.

If you go to google.co.uk and do a uk search, it’ll only show websites hosted in the UK, whilst if you go to google.com it ll show American websites as well.

For UK Shared Web Hosting i recommended Power-core.co.uk. With their UK Hosted Servers, this will mean google sees any websites hosted on their servers as uk based sites, and helps promotion in the uk search.

For a US Shared web hosting account, i recommended dreamhost.com

Hope this helps! comments?

Search Engine Optimization - 10 SEO Steps To Perfection - Part 3

Today im going to be talking about the need for SEO relevant links.

SEO relevant links are a massive step of SEO. Seo relevant links help google and other search engines find your website, and rank it on the weight of the links it has. E.G if the BBC.co.uk had a link to your website, google sees that link, sees its from a top respected domain with allot of visitors, is linking to your page, which must mean the BBc thinks your site is an important site, so the link weight is high. BUT there is a twist to this.

SEO Relevant links means exactly that, links from relevant sites.

For example say you were selling computer parts. you had your site SEO’ed for all your computer keywords. now if you were to get a link from a highly ranked Sports website, this is unrelevant content, so the link weight decreases. but say you had a link from a hardware reviewer, this link is more relevant, so the link weight is higher.

Google has unoffically talked about this in a few videos available from google video about how they rank websites, and SEO Relevant links is a big part of this.

I recommended for getting decent exposure in google is to have around 100-200 SEO Relevant links.

What do you guys think?

Search Engine Optimization - 10 SEO Steps To Perfection - Part 2

Today i am going to talk about Title Tags and Header tags.

This is probably the second most important step in Search Engine Optimization.

When google looks at your page, the first thing it sees is your title tags. Its very important to have keyword relevant<title></title> tags, and not just tags like “web hosting” which would return over 200 million results on google. You should have relevant tags such as “UK Shared Cpanel Web Hosting” which will give you a higher ranking, and a more specific type of viewer.

The next thing you need to do is use the <h1></h1> tags to do the same thing as the title, tell google what it is this page is talking about.

You also need to use the <h2></h2> tags to split up the content further, e.g. if your talking about a web hosting, put the keyword relevant tag in <h1></h1>, then you may talk about the control panel, put that in the <h2></h2> then you may want to talk about the operating system, split the content up for more relevancy.

Google is a document reader, googles bot reads your site as if it was reading a book. therefore we have to structure your site for search engine optimization is this way. a chapter header is an important part of a book, and its the same with a web page.

Search Engine Optimization - 10 SEO Steps To Perfection - Part 1

This is the first part of a series of 10 covering Search Engine Optimization, the 10 steps to perfection.

What aspect of search engine optimization im going to talk about today is Content Relevance.

The first thing to note about content relevance, is that content is the only part search engines can see, eg if you had a red peice of text, all that goole etc are going to see, is the title text, and not the colour.

The second thing to note is that if you have a link from a related site, its going to do more for you than a link from a site that covers a completly different subject.

When writing your articles, make sure you cover your main subject in the text. for example, if you were going to make a site on Computer reviews, make sure that you pick your keywords, and use them in the content of your page.

This is the most important step of your search engine optimization, CONTENT CONTENT CONTENT. i cannot express this enough, having a site full of images means google isnt going to see allot on your page, but a 6 paragraph content section is going to do allot more for your ranks.